Archicept city

As one of the most unique design companies in Tokyo, our strength lies in design work that stems from the development of innovative concepts.

The support we have received from many global brands is a testament to the outstanding quality of our designs.

We have recently launched a service that offers spatial design strategies to places beyond Japan.

This service seeks to meet the demands of our clients one step at a time from the initial phase of proposing a conceptual design to the completion of the basic design.

We are also able to propose an overall design for your brand.

Our Track Record

Our Services

Service1_Conceptual Design

We offer services ranging from the conceptual design of stores and other spaces to the production of perspective drawings.
・All project-related discussions will take place via online meetings.
・The rights associated with the designs we create will be duly transferred to our clients.
・Please click on the image linked below to view the quality of our perspective drawings.

Click on the image

Archicept motors_concept
This is an experimental design proposal of the auto show exhibition booth for “Archiecpt Motors”, an imaginary automobile brand.“Archiecpt Motors” is designed to drive through both in urban and natural environment at will.In our booth design, we have utilized polygonal representation to draw the dynamic ridge line of those mountain and valley.We have also taken advantage of such materials as concrete, aluminium, color glass and wood panel with artificial shapes of those mountain and valley, in order to give a “crossover feeling” between the urban and nature.Our booth changes her expression repeatedly by the effect of illuminating aluminium penels, which have been specially processed for light to penetrate the alumimium.

Bespoke Suit Brand: Store Design
This is a perspective drawing of the store design of a bespoke suit brand that was completed in Tokyo. Our design perspective drawing always seeks to achieve this quality. This new brand is a new venture launched by the second largest suit brand in Japan. We provided this brand with a comprehensive set of creative and design services such as business consulting, branding, service design, retail strategy, store design, and digital development.

Beer Stand: Conceptual Design
This is a conceptual model of a beer stand that was conceived by Japan’s second largest beer producer. Several locations across Japan have been equipped with this beer stand based on this conceptual design. For this project, we provided our client with a range of services including conceptual development, branding, supervision of implementation and planning, as well as integrated project direction services.
Service2_ Basic Design

We can create basic design drawings based on the designs produced as part of our conceptual design work.
The dimensions, materials, and other details of the design will also be specified.
Our service does not include the preparation of actual production blueprints, construction operations, or the management of contractors that handle the construction work.
Please feel free to contact us if you have any requests.

Service3_ Branding & Design

This service includes the development of an overall strategy and design for your brand.
We will form a team that comprises top Japanese designers who draw on their expertise in various disciplines to provide a holistic service.
The team will meet with the client around once a month.

About Us

Company Name: Archicept city Co., Ltd.
Representative Director: Atsushi Muroi
Address: Sarugakucho 29-9 D22, Shibuya, Tokyo 〒107-0061 [MAP]
TEL/FAX: 03-6427-6409
Mail: info@archicept-city.com


Atsushi Muroi, Creative Director / Licensed Architect (1st Grade)

2013: Founded Archicept city
2012: Appointed as the first creative director in the history of Hakuhodo from outside the domain of advertisement production, and was the youngest ever at that time to serve in that position
2011: Appointed as a part-time lecturer at Kanazawa College of Art
2000: Joined Hakuhodo after graduating from the Department of Architecture at Tokyo University of Science
1975: Born in Hiroshima City
Major clients so far have included Toyota, GAC Toyota, AUDI, Nissan, Kirin Company, SONY, SAMSUNG, Unilever, and others.

・Click here for media features.* →

・Click here for the book “Taiken Design Branding (Experience Design Branding)” by Atsushi Muroi.* →

・Click here for the book “Subete no kigyo wa saabisugyo ni naru (All enterprises are part of the service industry)”* →

*in Japanase only

[Honors and Achievements]